Viamoda

art direction /styling /photography /post-production 

2024

I collaborated with Viamoda Boutiques, to create the visual campaign for their Fall collection, which I titled “Marbles.” I was responsible for the art direction, photography, styling, and post-production, developing a concept rooted in a Greek feminine chic aesthetic. Inspired by the timeless elegance of classic Greek cinema, the campaign captures the quiet drama of fall through sculptural poses, rich textures, and soft, nostalgic tones—highlighting Viamoda’s refined yet contemporary identity.

face: ANGELICA KOMNINAKI

styling assistant: TAHEL SFD

lighting assistant: KONSTANTINOS TSOUMAS

drone operator: FANIS CHARONIDIS

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VIAMODA summer campaign